The Business Ownership Podcast

Visual Storytelling in Business - Lisa Rothstein

Episode Summary

Are you ready to revolutionize your business communication? In our latest episode, we sit down with Lisa Rothstein, founder of Drawing Out Your Genius, to explore the power of graphic facilitation and visual storytelling. Discover how visual notes can enhance memory retention, boost employee engagement, and make your corporate retreats unforgettable. Lisa shares her journey from advertising executive to graphic facilitator and offers practical insights into using digital tools to create dynamic, shareable visual notes. Don't miss this opportunity to learn from an expert in the field. Listen to the full episode and start drawing out your genius today!

Episode Notes

Ever wondered how visual storytelling can revolutionize your business meetings? 

In this episode of The Business Ownership Podcast I interviewed Lisa Rothstein. Lisa Rothstein worked as a copywriter and helmed creative teams at famed Madison Avenue ad agencies Y&R, Lowe, and Ogilvy.

Created the “Wait’ll We Get Our Hanes on You” campaign that reinvented the underwear category and doubled sales year over year. Worked in Paris for over a decade on international brand campaigns for IBM and Unilever running in 17 countries. Had her first cartoon published in The New Yorker Magazine in 2018, achieving a childhood dream. Led brand storytelling and visual storytelling workshops at Bayer, Merck, Rheem and innovation conferences nationwide. Over two decades, Lisa is generating stories for the world’s biggest brands (and more recently, cartoons for the world’s best magazine).

Discover how visual storytelling can transform your business communication. Check this out!

Drawing Out Your Genius Website: https://drawingoutyourgenius.com/

Lisa Rothstein on LinkedIn: https://www.linkedin.com/in/hirelisarothstein/

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