The Business Ownership Podcast

The Science of Branding - Stæven Frey

Episode Summary

From the evocative power of color to the cultural context of your brand mark, Stæven breaks down the evidence-based principles that can catapult your brand from obscurity to omnipresence. Whether you're a seasoned entrepreneur or just starting out, Stæven's insights on memory-making and the role of sensory assets in brand recall are invaluable. He also tackles the common pitfalls businesses face in branding and offers a roadmap to align your visual identity with your business goals. Tune in to discover how to make your brand not just different, but distinctively memorable in a crowded marketplace. Don't miss out on this masterclass in brand science that could redefine the future of your business. Check this out!

Episode Notes

Want to discover the science behind creating a powerful brand identity that captures attention and drives growth?

In this episode of The Business Ownership Podcast I interviewed Stæven Frey. Stæven is the adorkable Founder and the Chief Brand Scientist at Quantum Branding. He helps brands become authentic and memorable category leaders through the power of BrandScience™ —the core of what fuels a successful brand’s growth, sales, and marketing.

He’s passionate about helping growing, purpose-driven brands get to the next level, disrupt their market, and leverage the power of BrandScience to become the industry authority they’re meant and made to be. 

Learn how to make your brand POP and stick in people's minds. Check this out!

Brand Assets Checklist: https://bit.ly/brandsciencechecklist

Stæven Frey Linktree: https://linktr.ee/staevenfrey

Brandpreneur Website: https://brandpreneur.co/

Book a call with Michelle: https://www.AwarenessStrategies.com/m30

Join our Facebook group for business owners to get help or help other business owners! The Business Ownership Group - Secrets to Scaling: https://www.facebook.com/groups/businessownershipsecretstoscaling

Looking to scale your business? Get free gifts here to help you on your way: https://www.awarenessstrategies.com/

Digital Adoption Roadmap: https://www.awarenessstrategies.com/digital-adoption-roadmap/