Mini Titans isn’t just a kids' business program — it’s a blueprint for building resilient, self-aware future leaders. What if kids learned money, leadership, and resilience before high school? Mini Titans does exactly that. Mike joins us to talk about teaching kids how to earn, save, give — and handle failure with grit. You’ll hear inspiring stories of young entrepreneurs who discovered their potential through simple, real-world business projects. A powerful conversation for any parent who wants their kids to grow confident and capable. Check it out!
Want to teach your kids confidence, money skills, and resilience — all at once? Entrepreneurship isn’t just for adults. It’s how kids learn life skills.
In this episode of The Business Ownrship Podcast, I interviewed Mike Mammel. Mike is here to talk about Mini Titans.
Mini Titans is a character-building program that uses entrepreneurship as a powerful tool to instill essential life skills in children.
Resilience Through Challenge:
Entrepreneurship is inherently challenging, giving kids the opportunity to experience setbacks and learn how to bounce back stronger, smarter, and more capable. This builds a foundation for self-reflection, emotional strength, and lifelong personal growth.
A Path to Abundance:
A life of abundance begins with understanding oneself. Entrepreneurship pushes individuals — even young ones — to adapt, persevere, and rise to challenges. These traits become the building blocks of a fulfilling, confident, and prosperous life.
The idea for Mini Titans began in the spring of 2022. After losing the tourism business he had built over seven years, Mike found himself facing uncertainty, shaken confidence, and a painful sense of failure. Unsure of his next steps, he struggled to rebuild his sense of purpose — until a simple question from his young children changed everything.
Sitting at the kitchen table with his wife and kids, his six-year-old son and four-year-old daughter asked, “Dad, how do you make money?”
He didn’t want to give them a single answer like, “You work for someone.” He wanted them to understand both paths — working for others and starting something of their own. But explaining business concepts to young kids felt impossible.
So instead of explaining, he decided to show them.
Together, they planned their first business: a lemonade stand. But not just any lemonade stand — a hands-on experience in work ethic and problem-solving. They hand-pressed lemons and oranges, experimented with recipes, adjusted their plan, and prepared like a real business team.
The kids negotiated the selling location in a high-traffic area and even negotiated fruit prices to lower costs. On sale day, the weather was cold and rainy — their only permitted day to sell — forcing them to pivot. After speaking with the store manager, they secured permission to set up inside instead.
From there, the kids greeted every customer with bright energy:
“Hello! How is your day?”
They practiced their pitch so they could either add joy to someone’s great day or help brighten a challenging one with a cup of lemonade.
After five hours, the kids earned over $300.
From those earnings, they followed the three principles that continue to guide Mini Titans today:
The real success came afterward — when the kids begged to do it again every summer.
That enthusiasm, curiosity, and growth became the foundation of the Mini Titans program, now dedicated to helping children build character, confidence, and resilience through entrepreneurship.
Tune in now and learn how to help your kids become confident, capable problem-solvers.
Check this out!
Show Links:
Contact Mike via email at: info@minititans.ca
Mini Titans Website: https://www.minititans.ca/
Mike Mammel on LinkedIn: https://www.linkedin.com/in/mike-mammel-0968926a/
Book a call with Michelle: https://go.appointmentcore.com/book/IcFD4cG
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