The Business Ownership Podcast

From Side Hustle to Over 7 Figures - Marnie Rabinovitch Consky 7-8 Figure Special Series

Episode Summary

In this episode of 7-8 Figure Special Series, Marnie recounts the relatable struggle that sparked her business idea, her calculated leap into full-time entrepreneurship at 40, and the slow but steady growth that led to her success. Learn about the challenges and triumphs of building a brand that stands for quality, comfort, and body positivity. Whether you're an aspiring entrepreneur or looking for inspiration, Marnie's story is a compelling listen about turning life's irritations into opportunities. Check this out!

Episode Notes

Ever wondered how necessity becomes the mother of invention? 

In this episode of 7-8 Figure Special Series  I interviewed Marnie Rabinovitch Consky. She is the Founder, CEO and Chief Anti-Chafing Champion of Thigh Society (www.thighsociety.com), an undergarment brand specializing in moisture-wicking, lightweight and breathable multi-use shorts that are not shapewear. Marnie is one of those unique entrepreneurs who identified a white space opportunity based on her personal pain point of thigh rub, innovated a solution and then brought it to market. Without any related experience in retail, sales, manufacturing or ecommerce, she followed her hunch, quit her full-time pensioned job at 40 and bootstrapped Thigh Society to $1MM in sales, pioneering a new underwear category of anti-chafing slip shorts she calls “chafewear”. Thigh Society shorties have been featured on The Today Show, in SELF Mag, NY Mag and others and is well loved by celeb influencers like Remi Bader and Alicia McCarvell in addition to being ranked as one of Canada’s Fastest Growing Companies in the Globe & Mail’s Report on Business for 2 years in a row (2021 & 2022). Marnie has been featured in Forbes Magazine, the Toronto Star, Pivot Magazine, as of one Bay Street Bull’s Women of the Year and several other notable publications and podcasts.

Learn how a side hustle became a business over 7 figures. 

Check this out!

Show Links:

Thigh Society Website: https://www.thighsociety.com/

Marnie Rabinovitch LinkedIn: https://www.linkedin.com/in/marnieconsky/

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