In this insightful interview, Ben dives deep into the world of product development and strategy. With decades of experience, he shares hard-won lessons on defining a strong vision, testing assumptions, achieving product-market fit, and scaling growth. Key highlights include the importance of cross-functional collaboration, focusing on the customer journey, and avoiding common pitfalls like feature creep. Check it out!
Wondering how to build digital products that people want?
In this episode of The Business Ownership Podcast I interviewed Ben Foster. Ben is the Co-Founder and Executive Chairman of Prodify. With over 25 years of experience, Ben understands that product is the key driver for tech company success. From eBay to Opower and GoCanvas, Ben has led successful technology products throughout his career. If you're looking to level up your product development skills, this episode is a must-listen. Ben draws on his expertise to break down each stage of the product journey. You'll learn how to craft a compelling vision, build a minimum viable product to test assumptions, achieve elusive product-market fit, and strategically scale up. With insightful stories from contextually successful industry pivot to dysfunctions like chasing features, Ben provides a toolkit of best practices to build products people want. Expect to gain a new appreciation for getting the fundamentals right at each step. Check it out!
Prodify Website: https://www.prodify.group/
Ben Foster LinkedIn: https://www.linkedin.com/in/benfoster/
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